EP 94: Website marketing & homepage strategy to CONNECT with your audience
Apr 10, 2024What type of experience is your website (especially your homepage) giving to both customers AND retailers when they land on it?
Does this experience embody your brand, or does it give off a mismatched vibe?
Are the people landing on your website also getting the right information sequenced in the right way so they understand the story piece by piece that gets them one step closer to purchase?
Website marketing comes down to the visuals, the images, the colors, the words, and the sequencing of it ALL that portrays your business and products in a way that leads customers (and retailers) to purchase.
During this episode, we’re doing a live website audit for Product Biz Academy member, Erin from @nopooproducts, where you’ll learn top website marketing strategy including:
- How your website content should be sequenced on your homepage to tell the full story of your business
- What customers and retail stores should see RIGHT when they land on your website to start to understand the experience they will get from our products
- How to make sure your brand (colors, fonts and more) is present on your website and also how to make sure your main brand value is EMBODIED on your website
- What your top menu items should say to encourage the sale
- How to uplevel reviews on your website
and more.
Click here to listen to this episode of the Product Biz Podcast!
LEARN MORE FROM MONICA LITTLE
Website: www.monicalittlecoaching.com
Instagram: @monicalittlecoaching
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